Vamshidhar Kommineni

April 18, 2007

Daily Show and Colbert Report on XBox Live

Filed under: Microsoft — Vamshi @ 9:29 am

http://news.com.com/2061-10802_3-6176800.html?part=rss&tag=2547-1_3-0-5&subj=news

Nice. You can’t be a "real" content provider for the younger demographic until you have the Daily Show and Colbert Report as part of your portfolio of shows. To a lesser extent, Battlestar Galactica is another important show to have for distribution.

$2/show (160 Microsoft point) for each show (the same as iTunes if I remember correctly) but with better resolution (one area where the XBox Video marketplace has shined since inception) that looks just fine on a large HDTV. I noticed the first episodes go up last night on the Video Marketplace.

The XBox 360 is a credible competitor to Apple TV while allowing you to do much more. The other player in this space is Tivo + Amazon Unbox.

It’s early days yet in the TV & Internet convergence space and I’m sure we’ll see plenty of changes in the on demand TV and movies space over the next few years. It’ll be a fun ride.

One of the things that needs to be sorted out is the business model for TV shows. $2/show is much too expensive especially for the 16 shows/month of the Daily Show. One should be able to work out a "season pass" for the Daily Show for $5-10 a month to make it really compelling.

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